Scrabble the Beautiful Word

Scrabble celebrates its 60th birthday. For the occasion, Ogilvy & Mather runs a YouTube campaign in a bid to recruit younger fans.

Two more commercials here and here.

 
Posted by Theo Rosendorf on April 27, 2009
Filed Under Broadcast Media, Graphic Design, Identity, Industrial Design | Leave a Comment
 

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Type Desk is a curated journal of graphic communication featuring observations on design, typography, and the modern office. Type Desk is produced by Matador, the office of design consultant Theo Rosendorf.
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