legibility : The Type Desk

The most-read man in the world—Matthew Carter →

“Matthew Carter, a type designer and the recipient of a MacArthur genius grant, was recently approached in the street near his home in Cambridge, Massachusetts. A woman greeted him by name. “Have we met?” Mr Carter asked. No, she said, her daughter had pointed him out when they were driving down the street a few days before. “Is your daughter a graphic designer?” he inquired. “She’s in sixth grade,” came the reply.”

Serif vs. Sans Serif →

Serifs or no serifs? What’s your vote? Sans serif type is superior for legibility and should be used whenever possible before using serif type. Visually, serif type is more appealing than sans serif type. Affording more opportunities, it should be used in place of sans serif type whenever possible. Both serif and sans serif type can […]